Skip to main content
Anonymous
Asked a question 4 months ago

What is the advantages of getting woolmark certified?

Where am I?

In Tex Party - Textile Business Community you can ask and answer questions and share your experience with others!

SrinivasanChief Party Member
Co-Founder of KnitBrain International.

There are few important advantages of Wool mark certified for textile brands and designers, apparel processors , and for care solutions. Here are the advantages.

1. For Designers/brands

  • Customer satisfaction

68% of consumers believe clothes with the Woolmark symbol are worth paying more for. Leverage the reputation and authority of the iconic Woolmark symbol to build consumer confidence. 

  • Independent quality assurance and authentication

85% of survey participants agree that the Woolmark symbol ensures quality. We provide assurance of the fiber composition of wool garments and wool products with testing at independent laboratories.

  • Technical team support 

Utilize the global Woolmark Technical Team for on-demand technical support and product development.

  • Staff development and training

Tailor-made training days, webinar participation, and free educational resources on the Woolmark Learning Centre.

2. For Apparel Processors:

  • Independent quality assurance and authentication

85% of survey participants agree that the Woolmark symbol ensures quality. We provide assurance of the fibre composition of wool garments and wool products with testing at independent laboratories.

  • Connect with Woolmark’s global network

As a Woolmark licensee, we will connect you with our global network of brand and design partners.

  • Technical team support 

Utilise the global Woolmark Technical Team for on-demand technical support and product development.

  • Business promotion with Woolmark global marketing channels

Amplify your brand awareness and client reach with swatch and yarn features in our trend forecasting and sourcing guides, The Wool Lab and The Wool Lab Vision. Be championed on our global digital and social channels and feature in our licensee spotlight series.

  • Tailored support

Our Woolmark licensees have access to an exclusive portal with personalised dashboards that track testing results, connect licensees with technical support, process innovations, and exclusive resources.

3. For Care Solutions

  • Independent quality assurance and authentication

85% of survey participants agree that the Woolmark symbol ensures quality. We provide assurance of the fibre composition of wool garments and wool products with testing at independent laboratories.

  • Connect with The Woolmark Company’s global network

As a Woolmark licensee, we will connect you with our global network of brand and design partners.

  • Technical team support 

Utilise the global Woolmark Technical Team for on-demand technical support and product development.

  • Business promotion with Woolmark global marketing channels

Amplify your brand awareness and client reach when we champion your product on our global digital and social channels and feature your company in our licensee spotlight series.

  • Tailored support

Our Woolmark licensees have access to an exclusive portal with personalised dashboards that track testing results, connect licensees with technical support, process innovations, and exclusive resources.